CASE STUDY
Europe | Hotel
The Savoy
EVOKING THE SAVOY’S GLAMOUR & HERITAGE
Following a major refurb, this iconic London hotel needed to enhance the atmosphere in its four key F&B areas, staying true to the timeless elegance the brand represents while being relevant to today’s customers.
Unique music concepts were created for the restaurants and bars, sympathetic to each room’s legacy and design, alongside music for stand-alone patisserie Melba and a new twist on the sound for afternoon tea in the Thames Foyer, reinvigorating the atmosphere and significantly boosting customer dwell time.
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