CASE STUDY
Bar & Restaurant | Europe
The Ivy
BREAKING A CENTURY OF SILENCE
West End dining spot of choice for the luminaries of stage and screen, The Ivy has an international reputation for exclusivity, but has never played music before.
Keeping up with growing competition and remaining relevant as it neared its 100th birthday demanded a new approach. A sophisticated, jazz-inflected, timelessly stylish soundtrack was carefully chosen to bring life and personality to quieter moments, and unobtrusively underpin the vibrant atmosphere during busier ones.
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