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Fit for Purpose – Music & The New Generation of Gyms

All over the world, the culture of exercise has transformed. Fitness has become a statement of identity to the millennial audience – and music is the heartbeat of the revolution… Travel back in time five or six years, go to …


Why brands should be in tune with music

Music has a powerful effect on the mind and should not be an after-thought for brand experiences, says Rob Wood, creative director and founder of Music Concierge. Music has an extraordinary effect on human beings. Sound is our second-most important …


The sound of success

Music Concierge founder Rob Wood considers how the soundscape of a restaurant or bar can hold the key to commercial survival… A couple of years ago, I was in Manhattan meeting a client face to face for the first time. …


Hotels get in on the social scene

Andrew Lytollis gets friendly with the rise of the more social hotel lobby space… What do many entrepreneurs, bloggers, tech start-ups and creatives all have in common? They are all predominantly based outside the confines of a fixed office space …


Resonating with millennials

Music Concierge’s Andrew Lytollis explores music’s role in the new generation of brands that are focused on appealing to Millennials… ‘Millennial’ is a term that is bandied about with increasing frequency in 2016, spawning a glut of thinkpieces and navel-gazing …